Apple to Let Users Choose Rival AI Models

Name: Apple to Let Users Choose Rival AI Models
Uploaded: 2026-05-07T16:15:37.055Z
Duration: 3 min 16 s
Channel: Bloomberg Technology
Description: Apple will let users choose from a range of outside AI services to power features across its software, according to sources. Bloomberg’s Mark Gurman explains how this builds on a strategy to turn its devices into a comprehensive AI platform. He joins Caroline Hyde on “Bloomberg Tech.” -------- ...

By Bloomberg Technology

Categories: Startup, VC, AI

Transcript Excerpt

Is it trying to be agnostic here in some way? In some ways it's trying to be agnostic, but what it's really trying to do is understand where it's at in artificial intelligence. And if you look at Siri, you look at the Apple intelligence capabilities, they're nowhere up to par. What you're seeing on Android, what you're seeing from competing devices, what you're seeing from chatbots cloud, you name it. So they recognize that. So the name of the game is making the default offerings, Right? Siri, A...